Posts tagged “umbrage”

Portigal Consulting year in review, 2011

Another year is speeding towards its conclusion and we wanted to share our highlights for 2011.

Really nostalgic? Check out summaries from 2010, 2009 and 2008.

ChittahChattah Quickies

  • [from steve_portigal] 19 Lessons from United Airlines on How To Build A Crappy Survey [UIE Brain Sparks] – [Jared's detailed deconstruction of a badly written and entirely inappropriate survey – on board a United flight before he can get to the WiFi login screen – let alone find out if there's even a charge for the onboard WiFi – reveals the tragic limitations of badly written surveys and puts the lie to people who shrug off bad questions with "Well, at least you learn *something*". Even more this blog post reveals the emotional and intellectual state of someone who is taking a survey; the external orientation most surveys lack or deny. Required reading.] My biggest worry is the next flight I’ll get on with wifi service will have the exact same survey. If that’s the case, I’ll probably answer all the questions differently, just to mess with their heads. After all, if they’re going to waste my time…


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