ChittahChattah Quickies

  • [from steve_portigal] I Own An iPad, So What Do I do With It? [NPD Group Blog] – [If you think about it, this makes sense – people who are motivated to buy a product the day it comes out have different motivations, intentions, and ultimately, experiences. So who are we building for? Are we segmenting our approach with an understanding of these different customers and their expectations/experiences?] Almost 80 percent of early adopters were very satisfied with their iPad versus 65 percent of those who bought it after launch.


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