In the film Helvetica, a poster of these Truisms is seen behind Stefan Sagmeister when he’s seated at his desk.

I didn’t know he designed the Stones “Bridges to Babylon” cover

Interesting doc. I liked the b-roll (explorations of text in our environment) as much if not better than the interviews. If found the schools of thought – text-drives-meaning vs. design-drives-meaning – a compelling exploration.