What is the loon smoking?


We opened a bottle of wine the other night, and the interesting wording on the cork prompted some conversation. The cork (above; click to enlarge) was covered with WHOOH WHOOH WHOOH and with one odd COUGH.

What is that about?

Check out the brand of the wine:

Smoking Loon. WHOOH WHOOH COUGH.

It was a nice little detail to carry the brand of the wine (which we were obviously not paying much attention to – I think the decision was basically white) into a fun surprise. Great packaging design.

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