I’ll be teaching Immersive field techniques: Interviewing and observing for user research, a full-day workshop at UX Australia in Brisbane, in August 29th.
Interviewing is undeniably one of the most valuable and commonly used user research tools. Yet sometimes we forget that it’s a skill we need to learn, because:
- It’s based on skills we think we have (talking or even listening)
- It’s not taught or reflected on
- People tend to ‘wing it’ rather than develop their skills
Without good interviewing skills, research results may be inaccurate or reveal nothing new, suggesting the wrong design or business responses, or they may miss the crucial nuance that points to innovative breakthrough opportunities.
In this day-long session, we’ll focus on the importance of rapport-building and listening and look at techniques for both. We will review different types of questions, and why you need to have a range of question types. This session will explore other contextual research methods that can be built on top of interviewing in a seamless way. We’ll try some practice exercises for improving your own interviewing skills. Through a homework exercise and a field trip during the workshop, we’ll also practice observation of users in an environment.
This workshop is an evolution of something I’ve been teaching for a number of years (and continue to refine). Over the past couple of years I’ve led forms of this session in Istanbul, Vancouver, Savannah, Toronto, Lisbon, Barcelona, Hong Kong, and San Francisco. Now it’s Australia’s turn.
I believe some of the conference workshops have already sold out, so if you might be going, please sign up soon! I look forward to seeing you there!