• Google Maps India describes user research and design process for culturally useful navigation – We knew from previous studies in several countries that most people rely on landmarks — visual cues along the way — for successful navigation. But we needed to understand how people use those visual cues, and what makes a good landmark, in order to make our instructions more human and improve route descriptions. To get answers to these questions, we ran a user research study that focused specifically on how people give and get directions. We called businesses and asked how to get to their store; we recruited people to keep track of directions they gave or received and later interviewed them about their experiences; we asked people to draw us diagrams of routes to places unfamiliar to us; we even followed people around as they tried to find their way.

• From a New Yorker profile of wine-in-China enterpreneurs, the St. Pierre family – [The "these are not our customers" reaction is something we see a lot when we take our clients, with their naturally aspirational views of who should be using their products, out into the 'real world']
  The Bordelais have never quite acclimated to the embrace of distant customers. “In the very beginning of the eighties, there was a huge demand from Texas, and in France we were saying, ‘These Texan people–they don’t know how to drink our wines. They are like barbarians,’ ” Engerer told me. “Then there were the Japanese at the end of the eighties, beginning of the nineties, and they were not even drinking it; they were giving it as gifts. That made us laugh also. Now there are the Chinese.” But today, Engerer said, France cannot afford to be arrogant. “We should be a little more calm about this and say, ‘Thank you for buying something that might not be in your culture,’ ” he said.
• Google Maps India describes user research and design process for culturally useful navigation – We knew from previous studies in several countries that most people rely on landmarks — visual cues along the way — for successful navigation. But we needed to understand how people use those visual cues, and what makes a good landmark, in order to make our instructions more human and improve route descriptions. To get answers to these questions, we ran a user research study that focused specifically on how people give and get directions. We called businesses and asked how to get to their store; we recruited people to keep track of directions they gave or received and later interviewed them about their experiences; we asked people to draw us diagrams of routes to places unfamiliar to us; we even followed people around as they tried to find their way.

• Designing the future of publishing – Or the screen might be smaller, on the assumption that even the most serious readers don’t just sit on a couch for hours and read Tolstoy. They also read shorter works, in all sorts of places, and at least some of them would likely value a highly portable device over one with a big screen. And if our designer’s boss insists that most people don’t want to carry multiple portable devices, she’ll also build in a phone and camera, and make sure her processor can run not only an e-reading application, but plenty of other software too…What does this mean for the future of the e-reader space? Will we see a bifurcated market, with our first group buying gussied-up descendants of the Kindle, and the second preferring tablet-style computers? It’s hard to imagine that this won’t happen.
  (Thanks @nquizon for the pointer to @litnow)
• Skiff E-Reading Service to Launch in 2010 – Skiff (incubated by Hearst) oday announced plans to launch a new consumer e-reading service platform in 2010 that will deliver enhanced content experiences to dedicated e-readers, as well as to multipurpose devices such as smartphones and netbooks. The Skiff™ service and digital store will feature a comprehensive selection of newspapers, magazines, books and other content from multiple publishers, uniquely optimized for wireless delivery to devices and delivery via the Web.
• Empire of the Word – …a compelling look inside the act of reading and traces its impact on more than five thousand years of human history. The series traces reading's origins; examines how we learn to read; exposes censors' attempts to prevent our reading; and finally, proposes what the future might hold for this most human of creative acts.

  (Thanks, Mom!)

• Amazon PayPhrase – using keywords to combine login, payment, and shipping info – Seems like an interesting idea, to use phrases to bundle up selections. It suggests the possibility of natural language interfaces, where one just "tells" Amazon what one wants to do. It doesn't appear the implementation actually provides that very easily; perhaps you'd have to play with what situations can be described with what phrases, and then try and remember what your exact language is. "Work books" and "books for work" are the same to us, but not for a literal parser as I gather this is. Still, a provocative idea and glad to see Amazon playing with what's possible.

• Amazon PayPhrase – using keywords to combine login, payment, and shipping info – Seems like an interesting idea, to use phrases to bundle up selections. It suggests the possibility of natural language interfaces, where one just "tells" Amazon what one wants to do. It doesn't appear the implementation actually provides that very easily; perhaps you'd have to play with what situations can be described with what phrases, and then try and remember what your exact language is. "Work books" and "books for work" are the same to us, but not for a literal parser as I gather this is. Still, a provocative idea and glad to see Amazon playing with what's possible.

• Police in Dallas give out citations to drivers for not speaking English – While they are still investigating what went on, there's a possibility that at least part of this was bad UI design: "Kunkle said his department's computer system for citations has a pull-down menu that includes a law requiring drivers of commercial vehicles to speak English." That's true for commercial but not true for regular drivers, and depending on how the software is used, that option may appear as a possible action that the police can take when citing a driver.
• London Pub Night, November 2 – We'll be at the Riverfront bar & kitchen @ BFI. Hope to see you there!

• Hidden UI bonus feature: Commuter Railroads Build a Secret Minute Into Train Departures – Every commuter train that departs from New York City [as well as trains in other major cities] — about 900 a day — leaves a minute later than scheduled. If the timetable says 8:14, the train will actually leave at 8:15. The 12:48 is really the 12:49. The phantom minute, in place for decades and published only in private timetables for employees, is meant as a grace period for stragglers who need the extra time to scramble off the platform and onto the train.

• Inside User Research at YouTube – "One of the most important findings has to do with the difference between the large group of users who are on YouTube simply to watch videos and a smaller, but very important, group of more engaged users — often uploaders." [This is such a "real" user research finding; to those of us on the outside it just drips "duhhh" but of course the discovery of the depth of this truth was probably a significant a-ha moment for the team and more importantly, their internal clients, who may have had this as a notion but hadn't really taken on how to build that insight into the design. Now it's a marching order inside the organization!]
• Kill the Kindle: Charles Brock’s 60 second video from AIGA Make/Think 2009 – Being a book designer, Charles has an (*ahem) unique perspective on the Kindle.

In our recent Reading Ahead research, we heard a lot from people about the physicality of books: how significant their tactile qualities and the kinesthetic experiences they afford are to the reading experience. So it’s interesting to see Microsoft going in a book-like direction with their Courier tablet device, here at Gizmodo.

While not explicitly geared towards reading, the Courier experience shown in the video below leverages some of the kinesthetics of book use, such as page turning (at least a digital approximation) and annotation.

What seems particularly promising here is development towards a synthesis of digital and analog gestural languages.

Related:
One Hour Design Challenge – Enter our Reading Ahead-based design competition in partnership with Core77 (the submission period ends Oct. 14)

The Trapper-Kindle – a response to the One Hour Design Challenge

At the Musical Instrument Museum in Brussels, I took a picture of an old picture, presumably of the RCA Mark II Sound Synthesizer

The museum is filled with every crazy variation on musical instruments you can imagine (and then beyond) so this struck me because it doesn’t connote musical instrument the way everything else did. It looks like an old computer. Well, sure, old electronic music tech was computer tech. In the lab, at least. This didn’t come from two people banging sticks together and liking the noise, it came out of a computer lab, and so the destiny of that sort of musical instrument is cast from that point of origin.

Physical objects evoke a reaction and interpretation (of meaning, of function, of value) based on the symbols we’ve learned. Products, especially those based on advanced technology, will naturally reflect the assumptions of their creators (without some sort of intervention or um design) about form, interface, and thus meaning, function, and value.

See more of my Belgium pictures here.

The Ferry Plaza Farmer’s Market is an amazing experience for San Francisco locals and visitors alike. In front of the Ferry Building they have an information booth that features a large photograph of the building on a metallic surface, with magnets representing the different booths. Obviously, as businesses come and go, or don’t show up on weekend, or are moved, it’s easy to update the map. And the use of the building itself as a backdrop reduces the abstraction typically found in a floor plan.

(originally published at Core77)

Subway ad for Suica, transit fare payment by mobile phone, Tokyo, 2008

Why Japan’s Smartphones Haven’t Gone Global is a toe-dip into the case study of factors that have limited export of Japan’s cutting-edge mobile phone innovations.

Yet Japan’s lack of global clout is all the more surprising because its cellphones set the pace in almost every industry innovation: e-mail capabilities in 1999, camera phones in 2000, third-generation networks in 2001, full music downloads in 2002, electronic payments in 2004 and digital TV in 2005.

Despite their advanced hardware, handsets here often have primitive, clunky interfaces. Because each handset model is designed with a customized user interface, development is time-consuming and expensive, said Tetsuzo Matsumoto, senior executive vice president at Softbank Mobile, a leading carrier. “Japan’s phones are all ‘handmade’ from scratch,” he said. “That’s reaching the limit.”

• How commercial software products are developed (or "get some empathy for clients, right here") – I worked on the "Windows Mobile PC User Experience" team. This team was part of Longhorn from a feature standpoint but was organizationally part of the Tablet PC group. To find a common manager to other people I needed to work with required walking 6 or 7 steps up the org chart from me. My team's raison d'etre was: improve the experience for users on laptops, notebooks and ultra-mobile PCs. Noble enough. Of course the Windows Shell team, whose code I needed to muck about in to accomplish my tiny piece of this, had a charter of their own which may or may not have intersected ours.

  My team had a very talented UI designer and my particular feature had a good, headstrong program manager with strong ideas about user experience. We had a Mac [owned personally by a team member] that we looked to as a paragon of clean UI. Of course the Shell team also had some great UI designers and numerous good, headstrong PMs who valued (I can only assume) simplicity and so on.

• Not quite-credible story about Best Buy differentiating on making technology usable/understandable – Mr. Dunn said he wanted to create an atmosphere where consumers were attracted not just to products but also to services that help them master fast-changing technology and configure and connect devices.

  One of Best Buy’s main competitive strategies has been services, something it has done better in the past than any national electronics retailer. That translates into selling product warranties, or help with installing a home theater or configuring a computer.
  Mr. Dunn said a chief example of the kind of thing Best Buy wants to be known for is a service it calls Walk Out Working that it began introducing in May 2007. The service, which is free, helps consumers configure new mobile phones so that when they leave the store they are able to use features like music playback and Web surfing.

  …He argues that [other retailers] cannot compete with Best Buy when it comes to offering individual service, explaining technology to customers and charging to help them adapt to it.

• Jobless Benefits Web Site Adds Insult to Injury – Jobless people seeking information about their benefits on the Brazilian Labor Ministry's Web were forced to type in passwords such as "bum" and "shameless." A private company that created the site's security system is blamed; its contract with the ministry wasn't being renewed, which may have prompted the pranks.

From Leuven, Belgium. Interface controls for a media player, presented out of their default context. Note how the set of controls has grown since the days of (say) portable tape recorders, what with the move to digital. Yet I’m struck how comfortable they are to look at, just at painted on a wall.

See more of my pictures from Belgium here.

• Lou Rosenfeld revisits an old engagement where the client sought to dissuade usage – What they told me was that they didn't really want to make it easy for veterans—those people risking their lives for their country—to learn about the health benefits that they were entitled to. And that taxpayers had committed to funding. All to save money—and for what??

  IT issue? Not. It was an issue of business model design, and this particular business model was shrouded in a sick morality emanating from the top levels of the VA's management structure. Absolutely immorally, shamefully, and horribly sick.

  [With the theme of persuasion, manipulation, and user-centeredness floating around lately, good to consider an example where the organization goals are 180 degrees from the user's supposed goals]

• Citations for California drivers not using hands-free are on the rise – Seems like there was good compliance when the law was first passed but the numbers are climbing back up. One might think the best way to drive adoption of a product/service/behavior is to make it legally mandated but people are citing the poor user experience with Bluetooth headsets as a reason/rationalization for ignoring the law. "Sometimes, it can be more dangerous to figure out your Bluetooth than just to pick up the phone."