ScatShovel begets ScatManual

Strange New Products blogged about ScatShovel, yet another pooper scooper. But what is really amusing are the brand extensions on their site. The obvious ScatRake, and ScatBags, and the not-so-obvious ScatManual

written primarily to assist young people ages 10 – 15 in establishing and building a dog waste removal business. Although it is geared to a specific age group, all of the information in this manual and material included in its appendices can be used by anyone regardless of age to start a profitable business. This manual is a compilation of lessons learned through trial and error by two young entrepreneurs over the course of three years. The ScatManual describes a business model that works. The manual describes all aspects of the business model, from marketing to accounting and all the important details in between. Click here to view the Table of Contents.

With a minimum investment in time and money, your young entrepreneur will learn valuable lessons that go beyond the money he/she will earn.

Right. Because there’s a real demand for such a service, and poop cleanup is really the kind of thing that young people are looking to go into (when the paper routes, mall jobs, fast food, babysitting and lawn mowing gigs are all taken), but are stymied by the lack of information available.

I guess if Zingerman’s deli can spin off ZingTrain, the scat people can do it too? At least they didn’t call it ScatTrain.

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