Party time (excellent!) like it’s 2009
At the dawn of the new year, Business Week’s Bruce Nussbaum announced that Innovation was dead and that Transformation is the new buzzword. I can’t help but think of a classic Wayne’s World sketch, where Bruce Willis plays Rick, the cool kid at school.
Wayne: Excellent! Excellent! Well, if you don't mean my being so bold, Rick, are you ready to unveil the new cool word for the school year? [ to camera ] I should explain something, alright? Last year, Rick's new cool word was “pail”, or “bucket”.. as in, “So what did you think of the new substitute teacher?” “I think he's 'pail', he's 'bucket'!” And, Rick? Rick, this year the new cool word is..? Go, Garth, go!
[ Garth pounds on the couch as though it were a drum]
Rick: The word is.. [ thinking ] ..Sphincter.
Garth: Wow, that's the greatest word I've ever heard in my life, Rick! How do you do that?
Rick: They appear to me, as if in a dream.
Wayne: Unnecessary Zoom!