Well, okay, as long as you’ve got a graph for it

I signed up for a webinar but was unable to attend. But I got a copy of the presentation, and although I’m sure it made a lot more sense when the presenter was explaining it, I had to laugh at this screen

elusive.jpg

The source is Productscan, so one can assume it has something to do with the success of new product introductions. But a product launch and an idea are not the same, are they? And how are they using innovative vs. not-so-innovative? And what’s the vertical axis, exactly?

Series

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