Here’s another set of examples from our last trip to Tokyo: the frequent and enthusiastic use of the English word Enjoy (also, Let’s Enjoy) to market a product or service:

Enjoy cat

Enjoy photo

Let’s enjoy your life style

Enjoy karaoke

And a few months later, unpacking a new Sony camera, here’s what you see first thing upon opening the box:

Let’s Enjoy Video

Previously:
Pop Culture Osmosis, Tokyo (part 1)
Pop Culture Osmosis, Tokyo (part 2)

Tags: advertising, enjoy, sign, signage, tokyo

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