By Steve Portigal at 11:02 am, Wednesday June 13 2007
Last week in Seattle I checked out of the hotel, loaded up the rental Jeep and as I turned onto the main road, I saw this crazy advertruck
As I gawked and fumbled for the camera, the ads in the windows rolled up to reveal the world’s largest carbo-cholestero-monster lurking within
Seconds later, as I pulled alongside, a message appeared on my cellphone, asking if I would accept a Bluetooth connection from KFC-something-something. I declined, but whoah.
I was watching them, and they were watching me. I guess this is the sort of thing you read about, but to see it deployed and actually happening right in front of me, that was quite intense.
Tags: advertising, bluetooth, kfc, message, phone car, truck
[IMG ] The video at the bottom of this page shows the possibilities of technology – where we might go is, literally, limitless. however, to get there we’ll have to put up with an awful lot of this…
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[...] Steve shows some pics of his recent experience with a KFC advertising truck. (Pepsi, which owns KFC, seems to be experimenting with Bluetooth and advertising these days.) [...]
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