Sunday December 27th 2009, 10:02 pm by Steve Portigal
- Devising the stove that could save the world [The New Yorker] – The effort to develop a better stove (safer, healthier, uses less fuel) for developing nations, and the challenges in getting that solution adopted once it's development is funded and the engineering problems are solved.
- What means to find out what your customers want – The idea behind the centers is to foster innovation by combining a richer understanding of customer needs with creative links among 3M technologies. “Being customer-driven doesn’t mean asking customers what they want and then giving it to them,” says Ranjay Gulati, a professor at the Harvard Business School. “It’s about building a deep awareness of how the customer uses your product.”
Tags: 3M, adoptoin, cooking, customers, design, development, emerging, engineering, innovation, insight, invention, needs, pollution, poor, research, stove, understanding
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