ChittahChattah Quickies

By Steve Portigal at 10:02 pm, Thursday July 09 2009

Core77 launches a product: a limited edition "curated" bike with a $1500 price tag – Core77 has been insanely brilliant at facilitating design discourse and ultimately design itself for a very long time. They've experimented before in launching their own product, I think, (I seem to recall a shoe) but this is a big leap, with this fancy-shmancy bike. To those that know what makes for a great bike, it may be a truly wonderful object, but it seems to manifest the worst part of design: elite hipsters making artificially cool stuff for other designers who revel in the semiotics of exclusivity, rather than what I believe Core77 can better champion: the design field of talented passionate people solving tough problems in unique, beautiful and successful ways. I challenge Core77 to take this (hopefully successful) experience in Launching Products (no doubt an insanely difficult thing) and apply it next to Launching Products That Make A Difference To Everyone (or at least Helping Others To…). The MoMA design world doesn't need Core77, but the real design world so badly does.
R.I.P., Oscar Mayer – The 95-year old retired company chairman dies. He was actually the third Oscar Mayer to run the company, co-founded in the 1890s by his grandfather, Oscar Mayer. "They began using the Oscar Mayer brand name in the 1920s, stamping it on the country's first packaged, sliced bacon, which the Mayer brothers introduced in 1924 — an innovation that earned them a U.S. government patent."

Tags: bicycle, bike, bologna, branding, champion, community, company, core77, design, designer, dutchmaster, elite, experience, hipster, history, hotdog, leadership, meat, namesake, obituary, packaging, product, wiener

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5 Responses to “ChittahChattah Quickies”

haha I love this, simply because it’s really quite true. Riding Their Overpriced Bike To Work [ahem] Ventis from Starbucks Ironic facial hair Awards Street Art Moleskin [ sic] Journals Black ungoldy-expensive square framed glasses [see above] Black T-shirts Wearing over-sized headphones