
My third interactions column, The Journey Is The Reward, has just been published. I offer some thoughts about the experience of the outsider, especially when we travel to other countries, and how that outsider experience can be so generative in understanding other frames of reference and cultural models.
Get a PDF of the article here. As the interactions website only has a teaser, we’d like to offer a copy of the article. Send an email to steve AT portigal DOT com and (if you haven’t given us this info before) tell us your name, organization, and title. We’ll send you a PDF.
Other articles
- Persona Non Grata
- Everybody’s Talkin’ At Me
- Hold Your Horses
- Living In The Overlap
- Some Different Approaches to Making Stuff
- Poets, Priests, and Politicians
- Interacting With Advertising
- Ships in the Night (Part I): Design Without Research?
- Ships in the Night (Part II): Research Without Design?
- We Are Living in a Sci-Fi World
- On Authenticity
Tags: article, culture, ethnography, experience, insight, interactions, journey, norms, participation, travel, writing





from your customers that lead to innovation, his firm will hit a home run every time. This and his previous articles written for the ACM are available online. Here are links to them: Persona Non Grata Everybody’s Talkin’ At MeThe Journey Is The RewardHold Your Horses Living In The Overlap Some Different Approaches to Making Stuff Here is a link to his blog, All This Chittah Chattah: http://www.portigal.com/blog/
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