
My latest interactions column, Poets, Priests, and Politicians has just been published.
[W]e’re increasingly exposed to rhetoric in the arenas of marketing and politics. It’s easy to be cynical and dismissive of relabeling. “It’s a feature, not a bug,” has long been a cliche in software and technology development, and we are perhaps less likely to examine the possibilities that lie along that tension: the power of words in the process of understanding people and creating new things for them.
Get a PDF of the article here. To receive a copy of the article, send an email to steve AT portigal DOT com and (if you haven’t given us this info before) tell us your name, organization, and title. We’ll send you a PDF.
Other articles
- Persona Non Grata
- Everybody’s Talkin’ At Me
- The Journey Is The Reward
- Hold Your Horses
- Living In The Overlap
- Some Different Approaches to Making Stuff
- Interacting With Advertising
- Ships in the Night (Part I): Design Without Research?
- Ships in the Night (Part II): Research Without Design?
- We Are Living in a Sci-Fi World
- On Authenticity
Tags: article, communication, interactions, jargon, language, lingo, magazine, rhetoric, wording





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