Monday June 30th 2008, 12:53 pm by Steve Portigal

My fourth interactions column, Hold Your Horses, has just been published. I talk about the creative process of uncovering insights and the need for gestation and reflection time.
As the interactions website only has a teaser, we’d like to offer a copy of the article. Send an email to steve AT portigal DOT com and (if you haven’t given us this info before) tell us your name, organization, and title. We’ll send you a PDF. Get a PDF of the article here.
Other articles
- Persona Non Grata
- Everybody’s Talkin’ At Me
- The Journey Is The Reward
- Living In The Overlap
- Some Different Approaches to Making Stuff
- Poets, Priests, and Politicians
- Interacting With Advertising
- Ships in the Night (Part I): Design Without Research?
- Ships in the Night (Part II): Research Without Design?
- We Are Living in a Sci-Fi World
- On Authenticity
Tags: acm, article, column, creativity, insights, interactions, magazine, reflection, user research, whitepaper





that each moment in such a session is dripping with raw data that will strongly inform any recommendations, but rather that you don’t necessarily know the value of what’s happening in the moment that it’s happening. Request the PDF of Hold Your Horseshere. The excellent Portigal Consulting blog here. …
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moment in such a session is dripping with raw data that will strongly inform any recommendations, but rather that you don’t necessarily know the value of what’s happening in the moment that it’s happening. Request the PDF of Hold Your Horseshere. The excellent Portigal Consulting blog here. … Posted in Uncategorized | No Comments »
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lead to innovation, his firm will hit a home run every time. This and his previous articles written for the ACM are available online. Here are links to them: Persona Non Grata Everybody’s Talkin’ At Me The Journey Is The RewardHold Your HorsesLiving In The Overlap Some Different Approaches to Making Stuff Here is a link to his blog, All This Chittah Chattah: http://www.portigal.com/blog/
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[...] Request the PDF of Hold Your Horses here. The excellent Portigal Consulting blog here. Friday, August 29 • Permalink • Posted in Business Digg This! | Save to del.icio.us | Submit to Reddit | Stumble It! [...]
Pingback by Steve Portigal: What we need is permission to be confused. - Core77 08.29.08 @ 9:02 am
[...] Request the PDF of Hold Your Horses here. The excellent Portigal Consulting blog here. [...]
Pingback by Core77/BusinessWeek Design Firm Directory 09.02.08 @ 11:56 am[...] by my interactions column Hold Your Horses, I was interviewed for a Lunar Design podcast. How do speed, creativity and innovation intertwine [...]
Pingback by All This ChittahChattah » Speed of Innovation: Steve Portigal featured in Lunar Design podcast 12.23.08 @ 2:18 pm[...] Hold Your Horses [...]
Pingback by All This ChittahChattah | Ask for our latest article, Persona Non Grata 10.29.09 @ 10:17 am[...] Hold Your Horses [...]
Pingback by All This ChittahChattah | Get our latest article: The Journey Is The Reward 11.07.09 @ 10:11 am