By Steve Portigal at 12:53 pm, Monday June 30 2008

My fourth interactions column, Hold Your Horses, has just been published. I talk about the creative process of uncovering insights and the need for gestation and reflection time.
Get a PDF of the article here. As the interactions website only has a teaser, we’d like to offer a copy of the article. Send an email to steve AT portigal DOT com and (if you haven’t given us this info before) tell us your name, organization, and title. We’ll send you a PDF.
Other articles
- Persona Non Grata
- Everybody’s Talkin’ At Me
- The Journey Is The Reward
- Living In The Overlap
- Some Different Approaches to Making Stuff
- Poets, Priests, and Politicians
- Interacting With Advertising
- Ships in the Night (Part I): Design Without Research?
- Ships in the Night (Part II): Research Without Design?
- We Are Living in a Sci-Fi World
- On Authenticity
- The Hard Work Lies Ahead (If You Want It)
- What to Expect When You’re Not Expecting It
- Elevator Pitch
- Kilroy Was Here
Tags: acm, article, column, creativity, insights, interactions, magazine, reflection, user research, whitepaper







that each moment in such a session is dripping with raw data that will strongly inform any recommendations, but rather that you don’t necessarily know the value of what’s happening in the moment that it’s happening. Request the PDF of Hold Your Horseshere. The excellent Portigal Consulting blog here. …
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moment in such a session is dripping with raw data that will strongly inform any recommendations, but rather that you don’t necessarily know the value of what’s happening in the moment that it’s happening. Request the PDF of Hold Your Horseshere. The excellent Portigal Consulting blog here. … Posted in Uncategorized | No Comments »
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lead to innovation, his firm will hit a home run every time. This and his previous articles written for the ACM are available online. Here are links to them: Persona Non Grata Everybody’s Talkin’ At Me The Journey Is The RewardHold Your HorsesLiving In The Overlap Some Different Approaches to Making Stuff Here is a link to his blog, All This Chittah Chattah: http://www.portigal.com/blog/
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[...] Request the PDF of Hold Your Horses here. The excellent Portigal Consulting blog here. Friday, August 29 • Permalink • Posted in Business Digg This! | Save to del.icio.us | Submit to Reddit | Stumble It! [...]
Pingback by Steve Portigal: What we need is permission to be confused. - Core77 08.29.08 @ 9:02 am[...] by my interactions column Hold Your Horses, I was interviewed for a Lunar Design podcast. How do speed, creativity and innovation intertwine [...]
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