A mobile tale of three cities
The International Herald Tribune reports on a cultural study of mobile phone use in Europe.
“Europe is looked at as a broadly similar market,” Lasén said. “But in studying mobile phones you can see details in each country can change enormously.”
For her research, Lasén combined individual interviews with street-level observations in each city in both 2002 and 2004. Interview questions ranged from mobile phone habits to people’s relationship with the device. Her observation centers were a major train station, a commercial area and a business district in each city.
I thought everyone did a study like this in 1999 – 2000, but I guess they are continuing (not that there’s not more to be learned; just that these sort of things are sometimes fashionable, if you will). I was involved in a fascinating comparison of French and Japanese mobile phone usage and attitude.
Via Future Now