Archive for October, 2011

ChittahChattah Quickies
By Steve Portigal at 12:50 pm, Monday October 31 2011

In East Harlem, ‘Keep Out’ Signs Apply to Renters [NYT.com] – When in a large city I often look at the residential spaces above dense commercial/retail and wonder who lives there and what it’s like (I once lived above a real estate office of some type – we never really knew what they did down there – and was constantly pestered by couriers and other delivery people) – but the answer may very well be that nobody lives up there. Naively, it doesn’t make economic sense, but the situation appears to more complex than that.

East Harlem has been undergoing a resurgence for two decades, yet the neighborhood is still pockmarked with four- or five-story walk-ups where the ground-floor stores are bustling and the apartments above are devoid of life. Their windows are boarded up, blocked up or just drearily empty, torn curtains testifying to no one’s having lived there for years. Although the vacancy rate in Manhattan hovers at 1 percent, at least some of the landlords of these sealed-up buildings are deliberately keeping their buildings mostly vacant, content to earn income from first-floor commercial tenants rather than deal with the trouble of residents. …At the corner of 106th Street and Third Avenue, the boarded-up windows and the remainder of the five-story building have been sleekly painted a rich taupe, allowing the Chase Bank branch below to escape looking as if it were in a forsaken slum. Still, no one lives in the apartments.

Reinventing Post Offices in a Digital World [NYT.com] – Digital, and all that it encompasses, is remaking every industry. We straddle the opposites of welcoming new services and holding onto traditional ways of receiving familiar services. Nice to see the German post office reframe this away from loss, towards reinvention. The article doesn’t characterize the pain that must have been felt by the organization and the customers but you can imagine it must have been tremendous.

With mail volumes decreasing 1 to 2 percent annually in many countries, European postal services from Germany to Sweden to Switzerland have reinvented themselves over the past decade as multifaceted delivery and information companies tailored to the virtual age. Though Deutsche Post by law still delivers to every address six days a week, it has jettisoned tens of thousands of buildings, 100,000 positions and its traditional focus on paper mail. “We realized that being a national postal provider was an endangered business, that we had to redefine the role of postal providers in a digital world,” said Clemens Beckmann, executive vice president of innovation of the German post office’s mail division. After selling off all but 24 of 29,000 post office buildings in the past 15 years, the German postal service is now housed mostly within other business “partners,” including banks, convenience stores and even private homes. In rural areas, a shopkeeper or even a centrally located homeowner is given a sign and deputized as a part-time postmaster. At the same time, many European postal services, including the one here, have developed a host of electronic services that are increasingly making traditional post offices and mailboxes obsolete. Bills and catalogs can go first to digital mailboxes run by the post office on customers’ computers, and the customers can tell the post office what they want it to print and deliver

Ford reintroduces the 1965 Mustang [Yahoo! Autos] – First I’m hearing that Ford has its own business supporting the classic car market. There are obviously design, performance and legal/safety issues why they won’t sell you an actual 1965 Mustang, but the idea of having someone make you a new version of an old car is very compelling. Who will make me one?

As part of its Ford Reproduction business, Ford revealed today it had approved a new stamping of the steel bodies for first-generation Mustang that buyers could then build into their own 1964 1/2 through 1966 Mustang, using whatever engine, axles, interior and other parts they can find on their own. The first-generation Mustangs rank as America’s most-restored vehicle, and the cottage industry of reproduction parts has grown to where it’s possible to build a Mustang just as it would have appeared on the showroom floor in the mid-1960s, down to the pushbutton AM/FM radio.

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the Omni project welcomes Kristine Ng
By Steve Portigal at 5:37 pm, Thursday October 27 2011
Part 8 of 17 in the series the Omni project

We’re stoked to announce that Kristine Ng, a 2nd year masters student at UC Berkeley’s School of Information, has been assimilated into the hive mind will be helping out with the Omni project.

Kristine’s studies are concentrating on user experience and HCI, and she hopes to work as an Interaction Designer after graduating next May. Prior to that she worked as a Graphic Designer after achieving her BFA in Design and Visual Communications at Washington University in St. Louis.

She is fascinated by gaining a better understanding of humans and their behavior, in order to better design user experiences. She thrives on tackling challenging problems and is excited to put her thinking cap on to further investigate the many ways that technology impacts our lives.

Find her at @kristineng

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Mamas, don’t let your babies…
By Tamara Christensen at 5:34 pm, Thursday October 27 2011

With Occupy Oakland confrontations behind us (I hope), Halloween ahead of us, and technology all around us it seems increasingly challenging to navigate the complexities of parenting. Here’s a little taste of what some moms and dads are grappling with today:

For Children’s Sake, Taking to the Streets [nytimes.com] – Children continue to be a familiar presence in civic unrest in this piece that takes a look at the intersection between protesting for economic justice and parenting. Some supporters believe exposing children to such controversies helps to teach them critical thinking skills and introduces them to fundamentals of civic engagement. Others express concern for children’s safety and fear potential trauma.

And so it goes in the second month of Occupy Wall Street, where children are becoming an increasing presence as parents try to seize a “teachable moment” to enlighten them on matters ranging from income inequality to the right to protest… A group called Parents for Occupy Wall Street, headed by Kirby Desmarais, a Brooklyn mother and record label owner, even organized a sleepover at the park for more than 80 parents and children on a recent weekend night. (The families had to be moved at dawn to make way for new police lines and barricades.) Spin-off parent groups have sprung up in other cities like Denver and Seattle.

‘We’re a culture, not a costume’ this Halloween [cnn.com] – The Ohio University organization, Students Teaching About Racism in Society, have launched a campaign to get people to think twice before donning a costume that reduces an entire culture to a stereotypical caricature. Proponents contend that confronting stereotypes helps combat racism, while opposition in editorial forums has touted that fun and lighthearted nature of the holiday, indicated it’s nothing to be taken too seriously.

It’s a seasonal point of controversy, but even after widely publicized controversies such as the “Ghetto Fab” wig at Kohl’s and Target’s illegal alien jumpsuit, costumes of stereotypes abound. On Google’s shopping section, several pages of “Mexican costume ideas” are available, from “Mexican donkey costumes” to sexy serapes and tequila shooter girls.

Tiger Moms and Digital Media [psychologytoday.com] – A psychotherapist specializing in internet and video game addiction offers 9 guidelines to parents who wish to help their children develop normally, with a healthy relationship to digital media. I find myself particularly challenged by number 8, Model what you preach. “Ouch of awareness” from this parent of an 8 year-old who has more apps on my iPhone than I do and yes, he installed the entire entertainment system when we recently relocated.

I’ve been specializing in this problem for many years. For reasons I cannot explain, I saw the approaching flood, when internet addiction was only a trickle. Now, that flood is upon us. Statistics tell us that between 6 and 13% of the general population meets criteria for Internet Addiction. In the college age population, that number stands between 13 and 19%! That’s a lot of young adults who are addicted to digital technology. In S. Korea and China, the problem is growing so rapidly that those governments have declared Internet Addiction to be their #1 public health threat.

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And then there were themes: Secondary research results
By Julie Norvaisas at 5:52 pm, Wednesday October 26 2011
Part 7 of 17 in the series the Omni project

We read quite a bit on a daily basis here. Once we embarked on the Omni project, everything crossing our screens seemed to relate to the topic at hand. We created a secondary research database to document and collect various articles, blogs, video, blurbs and stories about the role of technology in our lives. We commented on them. We tagged them with keywords. We talked about them. We thought about what we’ve learned from years of doing fieldwork and being curious, and attending conferences and meetings. As they will, patterns and themes began to emerge, which are helping us to ground and organize our thinking as we move forward into our first phase of primary fieldwork.

We’re excited to share some of what’s occupying our thoughts based on that work. Disclaimers and caveats: we are deliberately not including links to all the articles that informed us, to avoid being overwhelming. We’ll post that detailed bibliography next week. We have, however, added a link or two here and there to give you a glimpse into from whence our ideas came.

We noticed a powerful, overarching effect: the discourse about how technology is experienced has been characterized by a remarkably strong polarity. We are either becoming dumber or smarter. Being threatened or enabled to greatness. Dehumanized or globalized. Diseased or cured. If we were to think of this as a personal relationship, we’re at a crossroads. What is gained and lost by this alliance? We are making a list of pros and cons as a culture. Some entries in this ledger are tangible and physical, others are emotional and spiritual. We project our fears and our dreams onto our technology-based interactions and experiences. We are inspired and terrified. Some of us want to break up with technology, others are ready to commit.

Example: Bill Davidow in the Atlantic: Life in the Age of Extremes

We hear a lot of chatter, and have a lot of questions about…

…the notion of our own personal exposure. We put our identity (or identities) out there, and our behavior gathers around it in a massive snowball effect, which defines us in this context. So, that’s done then, to a greater or lesser extent. How do we protect ourselves? From who/what? Is it possible to be safe, or have we ceded control of our personal choices and activities in return for participation? The consequences of participation are unclear. We no longer have a clear mental model about the trajectory of our roles. It’s difficult to preview the positive or consider an exit strategy. The fate of our digital lives after our physical death is an example of this uncertainty. How will more exposure resulting from more access, inter-connectivity and integration of our technologies add to the hullabaloo?

See: CNN Money/Fortune’s Review of Jeff Jarvis’ Book Public Parts Internet Privacy: Is it Overrated?

…the broader relational aspects of our technology-enabled interactions. One:one, one:many, one:technology, tech:tech. The oft-pondered question: are we now closer or more isolated from other people for all this? Are we more or less human as a result of these interactions? Who is serving who, or what? The data we generate can be seen as more interesting than the content (even to our own “friends”). We are forced to analyze and qualify relationships in new ways. How many friends do you have? As magical as the tools and tech we interact with are, our relationships with each other even is more complex than it can support. We don’t have the inner social tools to deal with technologically fueled communication. New tech-driven awkward situations arise, or olde-tyme situations, such as break-ups, take on another layer to navigate. What are strategies help deal with all our connections and interconnections, both with human and non-human actors? When do they fail?

Check out: Jonnie Hughes on Salon The Tribesman who Facebook Friended Me

…the constant state of transformation we’re in, fueled by the rapid and endless development cycle for both experiences and hardware solutions that utilize new tech. We have to first unlearn, then learn and relearn ways to do both common and exceptional tasks on a daily basis. The way I note something on my calendar, for instance, has become orders of magnitude more complex than it used to be. Reinforced behaviors and habits are in a constant state of flux, and complicated by the fact that we are interconnected and affected by what we are doing, relationally, with other people and objects. People, of course, have different levels of comfort and patience with these transformations, thus early adopters vs. laggards. Behavioral change is a notoriously difficult charge for innovators, so how do we address the fact that we are thrusting people into such challenging zones on a regular basis?

For instance: Cathy Davidson in the Chronicle of Higher Education Collaborative Learning for the Digital Age

…the physical effects and experiences with technology. Sure, it’s virtual, but it’s also tangible, and is becoming biological. Consumer technologies that intersect with our bodies and minds are increasingly available, allowing us to quantify ourselves. Different poses and postures are being impacted and invented through devices and interactions. Handwriting is on the decline, finger-typing is passé, thumb-typing is prime, gesture and NUI are on the rise. What are the implications as we think increasingly of technology as part of our brains, biology and environment? How are our bodies and environments evolving to keep up?

As in: Pagan Kennedy in the New York Times Magazine The Cyborg in All of Us

…the onslaught of information/data/content/feeds/streams/news/media which we are thinking of as a wonderland, in the manner of Alice’s rabbit-hole. The Faustian bargain is on – do we revel in the delight of access or cringe under the burden of the onslaught? Apps (Siri, Evernote) and strategies (in-box zero, digital holidays, gamification) abound to manage.

No link here… you’re soaking in it!

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Siri’s rising star
By Julie Norvaisas at 3:42 pm, Tuesday October 25 2011

Siri, the scene-stealing voice-activated command center of the new iPhone 4S, has created quite a stir, inspiring at least one love song and a Tumblr documenting her pointed witticisms. She is certainly gaining on Autocorrect in popularity and possibly in perceived utility, if not hilarity.

Conceptually, voice interface holds great appeal. In our research, when we talk to people about their gadgets, voice is frequently suggested as the imagined ideal interface. People picture immediate interactions that eliminate pesky thumb typing and don’t distract from critical tasks, such as driving. But when we think a little more deeply about the concept of voice-command with people, it’s clear that this kind of out-loud interface is not the interface for all times and places. Even the voice interactions that have been around for awhile are out of favor. People prefer texting over voice-calls for privacy and expediency, and despise talking to automated systems.

While attending a conference over this past weekend, I personally overheard a man tersely exclaim, “Not NOW, Siri!” in the middle of a presentation. This suggests that relationships being formed with Siri are progressing beyond infatuation at an accelerated pace. We’ll be keeping an eye on how Siri’s use plays out in real-life situations over time and where the real value lies, as her undeniable charms wear off.

A couple of recent articles with interesting perspectives on Siri’s limits and potential impact:

Is Siri artificially intelligent or just a robot? [macleans.ca] – How does Siri come by her pithy attitude? This article suggests that it’s much the same way that Crispin Porter + Bogusky set up the hilarious Burger King marketing campaign 10 years ago, Subservient Chicken, in which a man dressed in a chicken suit seemed to respond to even the most ludicrous typed commands via a “live” interactive webcam set up in a shady-looking apartment. This was accomplished by staging clips with pre-programmed responses to a large enough number of imagined inquiries that verisimilitude was achieved.

The key to AI is the ability to creatively solve a problem. There’s no denying that Siri’s ability to recognize and translate voice plus grammar into usable data or actions qualifies. In that sense, Siri possesses what seems to be a good level of artificial intelligence. However, with the sort of stuff showing up on the websites…a good portion of Siri’s capabilities are likely simple programmed responses. It’s doubtful that even IBM’s Watson supercomputer, which not too long ago whupped human butt on Jeopardy, could construct such creative and funny responses as, “No comment, douche bag” to questions such as “Are you menstruating?” In such regards, Siri is more of a programmed robot than a thinking entity. Somebody somewhere—or more likely, many people somewhere—have spent a good deal of time anticipating and then programming Siri with potential questions and their respective answers, humourous or otherwise.

How Siri, the Apple iPhone 4S’s ‘Virtual Personal Assistant,’ Could Transform Music [billboard.biz] – Apps are just solutions to problems; this article suggests that, if uptake is significant, Siri might potentially eliminate the need to access specifically branded apps to get stuff done. Implications go well beyond music, obviously.

If an iPhone user asks Siri what the lyrics to “Don’t Stop Believin’” by Journey are, many people won’t care much whether TuneWiki or any other app fulfills the request. All that matters to them is that their request gets fulfilled in a timely manner, and that they’re soon happily singing, “Just a small town girl, living in a lonely world.” Similarly, if a user is seeking concert listings for the night, which match up to the songs on their iPhone, they’re unconcerned whether Songkick, Bandsintown, or Ticketmaster produces the results as long as they get them fast and accurately. Siri fundamentally changes how iPhone users think of apps, which is the point…Shazam and Pandora aren’t just apps; they’re features. To use them, a person should only need to know that they want to identify a song or listen to a custom radio station and-like magic-the desired process should occur. Siri can be the genie who makes it happen.

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Netflix never even thought to ask about *that*!
By Steve Portigal at 12:32 pm, Tuesday October 25 2011

Reed Hastings Knows He Messed Up is a Q&A with the Netflix CEO. The piece is largely snarky pseudo-hardball questions that Hastings dodges by asking us to take the long view, but this nugget about the Qwikster debacle was provocative:

Q: I’m curious if you could have done any kind of research that could have anticipated this?
A: Our focus-group work concentrated on trying to understand consumers’ perspectives on names other than Netflix.

I’m stunned by this and all it implies.

  • Netflix doesn’t think of using research to understand the impact of a concept that would change its user experience?
  • Netflix relies on focus groups as their strategic insight methodology?
  • Netflix didn’t already have knowledge of user work flows, brand affinity, or anything else from their previous work that could have guided them?
  • Netflix tested the Qwikster name and still went with it?

This is baffling, so baffling that it must not be true. There’s plenty of thought-leader UX types in house at Netflix, this is not a company that doesn’t think about design, experience, or the customer. Now where Hastings sits in that process is another question. Not to mention this quote is condensed from a longer interview and there may be some crucial content lost. But still. Stunned.

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ChittahChattah Quickies
By Steve Portigal at 10:01 am, Tuesday October 25 2011

Dissident Creates by Remote Control [NYT.com] – Of course this is a political act as much as an artistic or commercial one (and some art theorist can probably explain why it must always be all three, yes?) but this seemed a novel application of remote collaboration software, at least in the way they’ve framed it.

In an unusual collaboration with W magazine, Ai Weiwi created a story line for a series of photos that were shot on location in New York by the photographer Max Vadukul as Mr. Ai looked on, art directing via Skype on a laptop computer. Mr. Vadukul would set up a shot and look to Mr. Ai for approval. “We could see him on the screen, scrolling through the images,” Ms. Solway said. “What was so interesting was his attention to every detail. There was this big shower in Rikers — we thought it looked very dingy, but he said the grout was way too clean and graphic.”

Don’t Blink! The Hazards of Confidence [NYT.com] – While the whole article primarily deals with the decisions that financial professionals make (scary scary stuff), the principles on judgement and decision-decision making feel sound, if challenging.

You are probably an expert in guessing your spouse’s mood from one word on the telephone; chess players find a strong move in a single glance at a complex position; and true legends of instant diagnoses are common among physicians. To know whether you can trust a particular intuitive judgment, there are two questions you should ask: Is the environment in which the judgment is made sufficiently regular to enable predictions from the available evidence? The answer is yes for diagnosticians, no for stock pickers. Do the professionals have an adequate opportunity to learn the cues and the regularities? The answer here depends on the professionals’ experience and on the quality and speed with which they discover their mistakes. Anesthesiologists have a better chance to develop intuitions than radiologists do.

Personal Eco-Concierges Ease Transition to Green [NYT.com] – Last year we did a research project that looked at “going green” as a journey. We met people at various stages along that transition and what their decisions were like at each of those stages. No surprise to see businesses appear explicitly aimed at facilitating the steps along that journey; indeed we identified other products and services that were or could speak to that goal – beyond usage to growth.

“The problem with going green is that people think it takes so much work, so much effort, so much conscious decision-making,” said Letitia Burrell, president of Eco-Concierge NYC, a year-old business in Manhattan that tries to make it easy for people to rid their homes of toxins, hire sustainable-cuisine chefs and find organic dry cleaners. It is a niche business, but a clever one. At least a half-dozen services of this type have sprung up around the country in recent years, both to help time-starved consumers manage their lives and to assuage the guilt of those who worry that they are letting the planet down. “There are people who come to us gung-ho and they want to make a sweeping lifestyle change,” said P. Richelle White, who left a corporate advertising job four years ago to start Herb’n Maid, a green cleaning and concierge service in St. Louis. “These are busy professionals who don’t have the time to do the research themselves about different products and services.”

Sexy, religious images spotted on new money [CBC News] – Getting feedback to designs before going to press is proven once again to be a good idea. Seems like a great application of a focus group, since the feedback needed is shallow and not very nuanced, although interesting to note that the social dynamics of a focus group limit the naturalness of that feedback – so much so that it made it into the report!

The Bank of Canada fretted that Canadians would find all kinds of unintended images on the new bills. So the bank used focus groups to spot “potential controversies.” “The overall purpose of the research was to disaster check the $50 and $100 notes among the general public and cash handlers,” says a January report to the central bank. Almost every group thought the see-through window looked like a woman’s body, but participants were often shy about pointing it out “However, once noted, it often led to acknowledgment and laughter among many of the participants in a group.” On the other side of the bill, there’s an image of a researcher at a microscope and a depiction of the double-helix structure of DNA. But the DNA strand evoked something else. A Vancouver focus group thought it was “a sex toy (i.e., sex beads).” Others thought it was the Big Dipper. There was no mistaking the microscope, but when focus groups flipped over the bill they noticed the edge of the instrument showed through like a weird birthmark on Borden’s cheek. Respondents also thought the former prime minister was either cross-eyed or that each eye was looking off in a different direction, the report says “Others felt that the PM’s moustache is unkempt.” Every focus group thought they saw religious iconography on the face of the Peace Tower clock. “It was often described as ‘The Star of David.’ Others referred to it as a ‘pagan’ or ‘religious’ symbol,’” the document says…Bank of Canada spokeswoman Julie Girard said the bills got tweaked after the focus groups. “Before and after those focus groups, there were design changes for multiple reasons,” she said.

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Chittah Chattah Quickies
By Tamara Christensen at 10:47 am, Friday October 21 2011

Innovation: What’s New? [forbes.com] – A sprinkling of what’s happening in innovation practice including 5 dimensions that emerged from a recent study of 100 Chief Technology & Chief Innovation Officers. Topping that list is spending more time with customers to fuel authentic and valuable innovation.(!!)

Customer-based innovation –seen as the most important concept of all in terms of future investment priority: engaging with customers in deeper and more meaningful ways to create stronger relationships and stimulate a desire to be fully involved in the innovation process. This includes: designing-in emotion, integrating social-networking, and being more sophisticated in open innovation.

Making informed design decisions [brandpackaging.com] – Some strategies to improve communication and decision making around the often oh-so-subjective task of reviewing design concepts. Written with a he said/she said (aka designer/marketer) focus, the strategies and criteria are absolutely relevant for critical clarifying conversations with researchers, engineers, consumers, etc.

These failures have been observed at both agencies and large companies. As noted, they lead to inefficiencies and a lack of trust between the design team and the marketing team. There are, however, a small set of strategies that can help the marketing team improve overall decision quality when selecting and refining design concepts…Improved design decision-making is the result of many small strategies, not the elusive, single “big fix”. It is the result of an improved process (decision organization), leadership (transparency/solicitation and critique), and analysis (data collection and point of view).

A Few Nifty, Unpredicted Uses for Dropbox [theatlanticwire.com] – These are actually pretty nifty. Explore the value of Dropbox through the curated stories of a farmer, artist, theft victim, gamers, and family of an ill loved one. Gets me thinking in new ways how to use a service that most of the time I find cumbersome.

Fighting crime. The more tech savvy Dropbox users have come up with all kinds of hacks that enable you to do unpredictable things on Dropbox. Among them is a way not only to recover files from but track the movement of a stolen laptop.

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ChittahChattah Quickies
By Julie Norvaisas at 11:57 am, Wednesday October 19 2011

The Solo Cup: How the disposable drinking vessel became an American party staple. [slate.com] – Hmm how did this odd red cup become the undisputed centerpiece of the American party scene? The recent redesign provides an opportunity to explore the question. I wonder, will most users even register, or appreciate, the receptacle’s new “distinctive elements?”

How did the red cup become synonymous with good times, keg draughts, and sticky-floored basements? “The history is a little sketchy,” says Kim Healy, VP of consumer business for Solo. “We know we were one of the first to introduce a party cup.” So perhaps first-mover advantage played a role, with followers clamoring to emulate Solo’s technological breakthrough? For surely the quality of the design played a part. From the beginning, this has been the Sherman tank of disposable mealware. Made of thick, molded polystyrene, the Solo party cup could be squeezed in meaty frat-guy paws, dropped to the ground by tipsy highschool cheerleaders, and mercilessly battered by Flip Cup contestants—all while maintaining shape and functionality. It was stiffer and more resilient than competitor party cups like Dixie’s. No doubt the cup’s opacity was a selling point for underage college and high-school drinkers who would prefer not to reveal exactly what they’re sipping. But why red?

Bun-Making Goes High Tech [wired.com] – In other news related to icons that represent our culture’s mass consumption, robots are checking out our buns. The aim here is to eliminate any distinctive elements, to achieve ultimate consistency at scale.

Engineers at the Georgia Tech Research Institute have devised a system for inspecting breadstuffs automatically, using image-processing technology. A camera trained on the production line captures an image of each bun, and software analyzes its color to determine whether it’s over- or undercooked, then adjusts the oven accordingly. The program also checks the bun’s shape and diameter and the distribution of garnishes, like sesame seeds or a cornmeal dusting. Ovenmaker BakeTech is working to commercialize the prototype, which has been saving Flower’s buns for the past year. May you never get stuck with a unique baked good again.

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Revenge of the nerds
By Tamara Christensen at 9:15 am, Wednesday October 19 2011

Everywhere I look today I’m finding examples of how nerds (just like me) have phenomenal divergent thinking skills. Creative superpowers, activate!

One Up: Gamers Help Scientists Solve Molecular Puzzle That Could Lead To AIDS Vaccine [techcrunch.com] - Experts in one arena (biochemistry) connect with novices, aka experts from another arena (gamers), to solve a challenge they’ve grappled with for 15 years. This is a sweet blend of two of my favorite creativity-inducing activities: expert mind meets novice mind AND forced connections between seemingly dissimilar things.

And last week, FoldIt became more than just a cool idea, or an exercise for scientifically-minded gamers. Scientists have been attempting to decipher a protein called “retroviral protease” for over 15 years, as the protease is one of the key proteins that allows HIV to multiply and replicate itself in living cells. Using FoldIt, gamers were able to identify the structure of the protein — within a matter of 10 days…With the structure of retroviral protease unlocked, scientists can now begin taking the necessary steps to build a drug that could significantly slow the speed at which HIV develops.

Spurlock Penetrates The Nerd Herd In Comic-Con Doc [fastcompany.com] - It’s not totally surprising that fantasy and fandom are fantastic catalysts for creativity. Intriguing references to curation as preservation of youth and, consequentially, playful fuel for creative adults.

In a time when zombies, dinosaurs, knights and night-walkers dominate the network lineups and superheroes are the surest way to box office success (hopes are high for Whedon’s megawatt Avengers film, scheduled for release in May 2012), understanding Comic-Con’s creative alchemy has never been more relevant.

The 10 most gadgety Halloween costumes [msnbc.com] - These don’t really hold a candle to the Comic-Con costumery, but some of us have to start somewhere. And for the record, my dream is to one day rock out a fairly authentic Queen Amidala costume.

Stumped about what to dress up as this Halloween? How about your favorite gadget? Don’t think it’s possible? Well then check out these crazy examples. But since there isn’t much time left to make something elaborate, you could always fall back on dressing up like a zombie and carrying around your old VCRs and cassette players. Obsolete gadgets, returned from the grave!

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Reycling recursion
By Tamara Christensen at 10:45 am, Tuesday October 18 2011

As a recent transplant to the California coast I am both impressed and confounded by local recycling requirements. Fortunately there are plenty of experts willing to share with me a blend of fact and urban myth (i.e. Will I really get a terrible fine in San Francisco if I don’t put my coffee grounds in the right bin? It seems exaggerated yet entirely possible). I also have instructions provided by the city which are surprisingly thorough and (two enthusiastic thumbs up!) include photos so it serves as a great quick visual reference.

 

With the exception of outliers like dryer lint (isn’t that compostable? I feel like fabric castoffs should be but the popular consensus among those I’ve polled is that lint is just plain trash), I feel like I am getting the hang of this. Then comes cleaning day here at Portigal Consulting. I head out to the building’s communal recycling bin to dispose of the confetti created by our paper shredder and there, in the recycling bin, I encounter an actual paper shredder.

 

Is this is my first encounter with recycler humor?  A  jest from one tenant to another?  Is the idea here that consumer electronics which create recyclable waste can, in turn, be recycled with said waste? Perhaps this person did not consult the handy resource guide, which (sadly) makes no mention of consumer electronics.

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ChittahChattah Quickies
By Julie Norvaisas at 5:11 pm, Friday October 14 2011

Take Care of Your Little Notebook [nybooks.com] – This piece reflects on (and gently romanticizes) the instant, tangible, temporal act of jotting down a note. Jotting does validate a thought, document the moment and capture it for future reflection by self or others. The writer suggests that ink on paper is somehow more permanent, or at least more accessible, than similarly documented digital thoughts. The piece relies on the conceit that analogue note-jotting is perilously endangered; this seems exaggerated to me.

Writing with a pen or pencil on a piece of paper is becoming an infrequent activity, even for those who were once taught the rigorous rules of penmanship in grade school and hardly saw a day go by without jotting down a telephone number or a list of food items to buy at the market on the way home, and for that purpose carried with them something to write with and something to write on…No question, one can use a smart phone as an aid to memory, and I do use one myself for that purpose. But I don’t find them a congenial repository for anything more complicated than reminding myself to pick up a pair of pants from the cleaners or make an appointment with the cat doctor. If one has the urge to write down a complete thought, a handsome notebook gives it more class. Even a scrap of paper and a stub of a pencil are more preferable for philosophizing than typing the same words down, since writing a word out, letter by letter, is a more self-conscious process and one more likely to inspire further revisions and elaborations of that thought…Just think, if you preserve them, your grandchildren will be able to read your jewels of wisdom fifty years from now, which may prove exceedingly difficult, should you decide to confine them solely to a smart phone you purchased yesterday.

Revolution in a Can [foreignpolicy.com] – Has Western graffiti standardized itself into a visual language that is easily exportable, a global commodity? I disagree with some of his assertions – that Western graffiti is merely aesthetic, that graffiti expressions are cliched and “tired” – but the idea that graffiti has been appropriated by Middle Eastern and other very different cultures around the world as a visual form to communicate back to us on recognizable cultural terms is provocative.

…it does seem clear that the stylistic clichés of graffiti in the West — the huge loopy letters, the exaggerated shadows dropped behind a word — have become an international language that can be read almost transparently, for the content those clichés transmit. Look at New York-style graffiti letters spelling “Free Libya” on a wall in Benghazi or proclaiming “revolution” in Tahrir Square: Rather than aiming at a new aesthetic effect, they take advantage of an old one that’s so well-known it barely registers. That thing called “art” in the West is essentially an insider’s game, thrilling to play but without much purchase on the larger reality outside. We have to look at societies that are truly in crisis to be reminded that images — even images we have sometimes counted as art — can be used for much more than game-playing.

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Gender Bender
By Tamara Christensen at 12:37 pm, Friday October 14 2011

What do diet soda, strollers, and pink have in common? (hint: not women)

Dr Pepper Ten: Because Men Don’t Drink Diet Soda? [huffingtonpost.com] A new diet soft drink is out and “It’s not for women”. In explicitly marketing the dudeness of the drink, including a definitive guide to social protocol for men known as the Dr Pepper 10 Man’Ments, the ad campagin has apparently been effective at getting both men and women to give it a try.

A Facebook page for the drink contains an application that allows it to exclude women from viewing content, which includes games and videos aimed at being “manly.” For instance, there’s a shooting gallery where you shoot things like high heels and lipstick, for example. There is also a “man quiz” with questions on activities like fishing and hunting. “One topic people never tire of talking or arguing about is differences between men and women, particularly if women are excluded,” said Deborah Mitchell, executive director for the Center for Brand and Product Management at the University of Wisconsin School of Business. “That will always get someone’s attention.”

How To Design “Manly” Household Products For The Involved Dad [fastcodesign.com] ‘More Work for Mother’ comes full circle as designers focus on the domestic dad.

When out in public, even the most rational dad might shun parenting products that make him feel less “manly.” For instance, my friend Chris is a tough-on-the-outside social worker by day, but he also stays at home part-time with his daughter, Sarah. Every time he goes to daycare, the park, or play dates, he has a routine of emptying the entire contents of his wife’s handbag-like diaper bag into his own duffel. “One topic people never tire of talking or arguing about is differences between men and women, particularly if women are excluded,” said Deborah Mitchell, executive director for the Center for Brand and Product Management at the University of Wisconsin School of Business. “That will always get someone’s attention.”

Defend Your Research: The Color Pink Is Bad for Fighting Breast Cancer [harvardbusinessreview] Gendered approaches to marketing and branding may actually have the opposite effect desired, aka rejecting the hypothesis of “So long as it’s pink…”

The finding: Seeing the color pink makes women less likely to think they’ll get breast cancer and less likely to donate to cancer research… In psychology, there’s a lot of literature on defensive responses. How do we deal with threatening ideas, with things that are existentially difficult to comprehend? What happens is, these set off very strong denial mechanisms. By adding all this pink, by asking women to think about gender, you’re triggering that. You’re raising the idea that this is a female thing. It’s pink; it’s for you. You could die. The cues themselves aren’t threatening—it’s just a color! But it connects who you are to the threats

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Adrian Hon: Illustrate a better future
By Steve Portigal at 10:42 am, Friday October 14 2011
Part 6 of 17 in the series the Omni project

This interview has been edited, condensed, etc.

Adrian Hon is co-founder and CEO at Six to Start, specializing in game-like stories and story-like games. Clients have included Disney Imagineering, the BBC, Channel 4, and Penguin, and Six to Start has won multiple awards including Best of Show at SXSW.

He also writes about technology for The Telegraph, is writing a Kickstarter-funded book A History of the Future in 100 Objects, and is the co-founder of Transmedia London. Adrian studied neuroscience at Cambridge, Oxford, and UCSD, and has spoken at TED in California about Mars exploration.

the Omni project: What was the impetus for A History of the Future in 100 Objects?

Adrian Hon: The direct impetus was the British Museum and Radio 4’s brilliant series, A History of the World in 100 Objects. While listening to the series, I almost immediately started thinking that this could be a great way to think about the future in a way that would more concrete and accessible to the public.

However, my broader drive is to illustrate a better future for humanity. Not a dystopia or an unthinking utopia, but a world in which we slowly, gradually become happier, healthier, and more kind to each other – and of course technology has a role in that, as it has over the past millennia, but so do changing social norms and greater tolerance.

You only need to open a (western) newspaper to see both the right wing and left wing talking about the imminent collapse of society, financial ruin, global ruin, the notion that our children will have a worse life than us, to see that a very strong and current vision of the future is very negative. Ditto for popular culture. Those are absolutely things we should think about, but it’s not all going to be bad.

tOp: What’s the connection between exploring the future, especially the future of technology, and storytelling?

AH: I am especially interested in the impact that technology has on people and their experiences and relationships. Stories are one of the best ways of imagining different viewpoints, whether that’s putting yourself in the shoes of someone with a very different upbringing, or someone in a different time. They have their limitations, to be sure – they can offer a seductively simplistic picture and they often imply that life has beginnings, middles, and ends – but they are far more effective than simply rattling off a list of how fast planes will be able to travel in the future.

That’s why Apple has been so successful, because both its products and its marketing have focused on what you can do with new technology, rather than the specifications of the technology itself.

From an engineering standpoint it is certainly interesting to know that a phone might have a dual core processor and 1GB of RAM or whatever, but this isn’t what really matters. It could have a quantum computer inside and if it couldn’t check mail quickly, most people couldn’t care less.

It’s harder to extrapolate those experiences. You can’t take Moore’s Law and say that in 18 months, people will start falling in love with the Siri ‘personal assistant’ on the iPhone 4S, and than 18 months after that, the number of people will double. People use technology in unusual ways.

I saw a guy at TEDxSheffield say that we should make humanities degrees cost £90k and engineering degrees cost nothing. What a ridiculous thing to say! Technology without a purpose is just an expensive box. That’s not to say that engineers don’t have ideas, but rather to say that the humanities help us understand what we want to do and why.

tOp: Does your work influence product developers and technologists in making real technology?

AH: We’ll have to see – the book isn’t out yet! I hope it does, and I know that I’ve been greatly influenced by authors such as Vernor Vinge and Neal Stephenson when it comes to designing games and technology. Ideas don’t just appear out of thin air, they’re formed out of what we read and see and interact with, and stories help give ideas a more substantial form.

tOp: Conversely, does the work of real technologists impact the way you conceive of technology in order to tell stories?

AH: To an extent, yes. I want my book to be grounded in real science rather than some of the completely ridiculous “design fiction” out there (Electrolux is particularly bad at getting designers to make concepts that are totally impractical, not to mention often physically impossible). So I do have to keep current with what real technologists and scientists are doing. But it’s possible to be too current and I have to stop myself from just jumping onto whatever the big idea of the day is.

tOp: Ridiculous “design fiction?”

AH: I don’t think they’re trying to make impractical and impossible concepts on purpose. I think they’re just doing it by accident because they don’t care either way. You could say that that’s an admirable thing, an unfettering of the imagination, and in other circumstances I would agree. The issue is that their concepts (like a fridge made of cold green plastic ‘nano goo’ that you can just squish apples into and other food into) regularly get plastered on newspapers as some plausible vision of the future, on par with driverless cars, when in fact they are actually far more difficult to make. That’s marketing, I guess.

tOp: How do you think technology is changing the everyday lives of mainstream consumers?

AH: It’s changing people’s lives dramatically. A lot of people seem to think that a) We’ve always had mobile phones and b) They’re not that big a deal. The truth is that most people only got mobile phones 20 years ago, the internet 15 years ago, the iPod 10 years ago, and smartphones 5 years ago. I use the word “only” because if you went back to the year 1000 and looked for the technological changes from 980, I suspect you wouldn’t find a huge number. Yet the difference between 2011 and 1991 is, I think, pretty enormous. I can now talk to a billion people around the world for almost nothing.

I suppose you could say that none of these things really matters compared to stuff like the car and the washing machine, particularly if you look at economic impact, but that would frankly be bullshit. You only need to walk into a university or a school and take away everyone’s phones and laptops to realise how important these things are.

And I honestly think it’s only just starting. As we see more and more jobs require fewer and fewer humans – from call centres to cars to supermarkets – we’ll see massive strides forward in the standard of living accompanied by massive and sustained unemployment. That’s a big change.

tOp: When you look at your personal life, what kind of impact is technology having?

AH: I find that I’m able to do much more than I could before. Like everyone else, I roll my eyes when I hear the words “social media” but I’m able to make a blog post or a tweet that can go around the world in seconds; and I can now publish a printed newspaper, write a book, or even design a game (with a team!) that can go in front of millions, without being held up by gatekeepers. That’s doesn’t make it easy, but it makes it easier than before. You still need to write a good book.

The other big change is that I am starting to own less stuff. Perhaps this is because:

a) I have had to move three times in the last three years
b) I don’t have any kids

but I find myself very taken with the idea of owning just a few, very high quality, physical possessions. It used to be a real sacrifice to do that but now I can get all of my entertainment and reading digitally, I don’t feel like I’m giving up much in exchange for the ability to move quickly and worry less about getting stuff stolen. I wouldn’t go so far as to extrapolate my experiences to anyone else, but I definitely feel like I’m at Peak Stuff. From here on out, I only own less.

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